SECRETS OF BRANDING | HISTORY TV18 Official Site
Every Brand needs to be carried out in a efficient manner for it to be successful in various countries to various people of various cultures. How a Brand is sustained in one country differs from the other, so it is important to have enough knowledge about the market status and adupct to each of these market environment.
For a Brand to reach its global peak it needs to be relevant first for its local market, the response to the brand becomes its main promotion. How the brand is received will then tell whether or not it will be substantial globally.
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